The Gate London
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Chiltern Railways Spring

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 
 

PUT A SPRING IN YOUR JOURNEY

 

 

THE CHALLENGE

Get more families travelling on Chiltern Railways when they go away for their Easter break.

 
 
 
 

THE INSIGHT

Most of our audience have a choice of train companies, but they don’t realise Chiltern offers a better experience for families, with loads of table space and fast, frequent services.

 
 
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THE EXECUTION

A bright, beautiful and Eastery ‘Put a spring in your journey’
 print, poster and digital campaign showing people how to get their Easter break off to a flyer by travelling with Chiltern.

 

 
 
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